• Australia Based
  • Founded in 2016
  • Local & International Clients
  • Global Manufacturing Network
  • Award Winning Studio
  • + 100 Projects

About Formswell

Based in Canberra, Australia, Formswell is a multi-disciplinary design studio dedicated to delivering effective solutions that elevate businesses and brands. Since 2016, we’ve partnered with clients across diverse industries to bring their ideas to life with thoughtful, practical designs.

Globally Connected

Our work extends beyond borders. We collaborate with clients around the world and leverage an extensive global network of suppliers, manufacturers, and technology partners to deliver end-to-end design solutions—bringing ideas to life, wherever they’re needed.

Our Founder

Formswell was founded by Dan Armstrong, an advocate for innovative, purpose-driven design with over 15 years of experience working with leading brands like Homewares International and Breville. Dan also serves on the board of Industrial Design at the University of Canberra and is an ambassador for the Good Design Awards. His vision for Formswell is simple: create practical, functional solutions that exceed expectations and elevate brands to new heights.

Collaboration

Collaboration is at the heart of everything we do. Every project is a team effort, blending diverse skills and perspectives to create designs that not only look exceptional but perform seamlessly. We believe in forming genuine connections—both through our work and with our clients—helping brands stand out, succeed, and grow.

Recognitions

Formswell has earned multiple International Good Design Awards and has been prominently featured on Australian ByDesign in Australia.

Project AwardYear
Werka: Mechanical Hitch Good Design Award Winner2024
Paragon EspressoGood Design Award Gold Winner2024
Paragon Good Design Korea Winner2023
Paragon Good Design Award Winner2023
Edglit Good Design Award Winner2023
Precinct Portal Good Design Award Winner2022

Testimonials

"Working with Formswell was a beneficial for our business. Their team took our vision and turned it into a stunning, functional product that exceeded our expectations. Their attention to detail, creativity, and professionalism made the entire process seamless and enjoyable. We couldn't be happier with the results and highly recommend Formswell for any design needs."
Andrew Liso
Edglit
"We couldn't be happier with the exceptional work Formswell delivered on our skelp! brand. They developed standout branding and a unique packaging design that not only captures attention but also perfectly reflects our brand's identity. Their understanding of our vision, combined with their creativity, resulted in a product that genuinely connects with our customers, leaving a lasting impression. Thanks to Formswell, our brand reflects quality from the packaging to the product/formula itself. We're absolutely thrilled with the results!"
Lyndall Cortis
skelp!
"Collaborating with Formswell was transformative for our brand. Their team captured our vision perfectly and delivered a product that exceeded all our expectations. The entire process was smooth, professional, and inspiring. We highly recommend Formswell for any business looking to elevate their design."
Sasa Sestic